SEO Training Course

$ 75.00

SEO Strategy Development
- 1. What does an SEO do in their day-to-day work?
- 2. How to craft remarkable SEO strategy for 2017
- 3. SEO Strategy Audit in 5 Steps
- 4. How to create demand for sites with little or no search volume
- 5. Creating a Customer Journey Map
Site Audits and Structure
- 6. Kickstart an SEO Site Audit for your Startup
- 7. Controlling Indexing for better Search Engine Ranks
- 8. Subfolders vs. Subdomains
Keyword Research Basics
- 9. Step by Step process for discovering, prioritizing keywords
- 10. How to Build a Killer Content to Keyword Map
On-page SEO Fundamentals
- 11. 8 Principles of a great on page SEO strategy
- 12. How to Optimize for Competitors' Branded Keywords
Link Building and Off-page SEO
- 13. The Rules of Link Building
- 14. Targeted Link Building in 2016
- 15. 20 Attributes that Influence a Link's Value
SERP Features(a.k.a. Features Snippets)
- 16. How to Appear in Google's Answer Boxes
Reporting on SEO
- 17. How to convert client goals into reportable metrics
- 18. How to prove the ROI of content campaigns
- SEO Training Certification